Balázs Zoltán

Online Marketing Manager

About

Results-driven Online Marketing Manager with over a decade of experience in social media advertising and strategic marketing campaigns, specializing in driving measurable growth. Proven ability to significantly enhance brand engagement and revenue, evidenced by achieving a 10x revenue increase and growing Facebook followers to nearly 200,000 within three years. Adept at leveraging data-driven strategies and innovative solutions to optimize marketing performance and deliver exceptional business outcomes.

Work Experience

Online Marketing Manager

Uniforma Kft

Jun 2012 - May 2024

Led comprehensive online marketing strategies for Uniforma Kft., driving significant brand presence, customer engagement, and revenue growth through data-driven campaigns.

  • Achieved a 10x increase in revenue by implementing innovative, data-driven marketing campaigns and strategic initiatives.
  • Grew Facebook followers from 0 to nearly 200,000 within three years through targeted social media strategies, significantly expanding brand reach.
  • Led the redesign of two company websites, enhancing user experience and increasing site traffic by 100%, while optimizing digital presence.
  • Developed and executed engaging content across social media, websites, and email campaigns, boosting customer engagement by 100% and ensuring consistent brand voice.
  • Introduced and developed a custom CRM system within three months, streamlining customer management processes and enhancing operational efficiency.
  • Overhauled company branding and structure, significantly improving brand recognition, and organized 50+ promotional events to drive sales and awareness.
  • Pioneered the adoption of 10 new AI tools to enhance creative workflows and marketing efficiency, optimizing resource allocation and campaign performance.
  • Negotiated advertising contracts across print, digital, and broadcast media, reducing costs while increasing reach and maximizing media spend ROI.

Project Manager

Arvali Kft.

Apr 2012 - Jan 2013

Managed and coordinated multiple projects for Arvali Kft., ensuring successful delivery through meticulous planning and oversight.

  • Supervised 3 complex projects from initiation to successful delivery, utilizing key metrics to adjust plans and ensure objectives were met.
  • Developed and established comprehensive project roadmaps, defining clear objectives, schedules, and budgets for efficient execution.
  • Coordinated multiple concurrent projects, optimizing resource allocation and stakeholder communication to ensure timely completion.

Cabin Crew Member

Ryanair

May 2005 - Apr 2011

Ensured passenger safety and satisfaction on over 2,000 flights for Ryanair, demonstrating consistent high-quality service.

  • Completed over 2,000 flights, ensuring the safety and comfort of hundreds of passengers daily.
  • Delivered exceptional customer service, resolving in-flight issues efficiently and maintaining a positive passenger experience.

Education

Tourismus und Hotelmanagement

BGF KVIF

Languages

Hungarian , English , German , Slovak

Skills

Strategy & Analytics

  • Data-Driven Decision-Making
  • Problem-Solving
  • Market Research
  • Campaign Optimization

Marketing

  • Mobile Marketing
  • Social Media Advertising
  • Marketing Campaigns
  • Marketing Strategy
  • Sales Promotion
  • Content Creation
  • Branding
  • Customer Relationship Management (CRM)
  • Artificial Intelligence (AI) Tools

Project Management

  • Project Coordination
  • Project Roadmapping
  • Key Metrics Tracking

Communication & Creative

  • Creative Thinking
  • Content Development
  • Negotiation
  • Brand Voice

Interests

Technology & Innovation

  • Artificial Intelligence
  • Learning New Tech

Personal Growth

  • Reading Books
  • Brainstorming Business Ideas